AO World is an online retailer of household appliances and consumer electronics, based in Bolton in the United Kingdom. It sells washing machines, fridges, cookers, televisions and small kitchen appliances through its website, mainly to household customers in Britain, and it also offers delivery, installation and recycling services for the products it sells. The company runs its own logistics and customer service operations to support those sales.
The shares are listed on the London Exchange in UK under the code AO, and the price on this page is in pence sterling (GBX). Our dividend records, which start in 2019, show payments in one calendar year. The Market X-Ray on this page is price-based and compares it with other stocks on the same exchange; it does not measure how healthy the business is.
Market X-Ray · price-based
Fair price profile
Ranks #1891 of 3787 on the London Exchange · confidence High
What this score is, and is not
It describes how this stock has traded: trend, momentum, risk, liquidity and dividends, each ranked against the other stocks on its own exchange. It does not measure how healthy or cheap the business is. That fundamental X-Ray needs financial statements, which we do not have for UK yet.
TrendWeak
45/100
Below its long-term averages and far from its highs.
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Above 200-day average-0.5%
From 52-week high-16.7%
MomentumWeak
48/100
Lagging most stocks on this exchange.
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3-month return0.8%
6-month return2.2%
12-month, skipping last month-6.3%
Stability (higher is calmer)Fair
65/100
Typical risk for this exchange.
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Volatility, 1 year (lower is calmer)26.6%
Worst drawdown, 1 year (smaller is calmer)-25.9%
LiquidityStrong
87/100
Trades actively.
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Avg daily value traded70.83M GBX
Zero-volume days0.0%
IncomeWeak
4/100
Dividend is small or irregular.
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Dividend yield0.0%
Years with dividends1
Price-based X-Ray. The fundamental X-Ray (financial health, valuation, growth, fair value) is available for US stocks today. It will follow for UK when fundamentals data for this market is added. All UK stocks.
52-wk range 80.97 – 115.23Daily closes, split-adjusted
Signals
50-day average91.82
200-day average92.96
Golden/death cross (60d)None
New 52-week highNo
Bullish RSI divergenceNo
Average daily range (ATR)4.03
Technical summary
Daily
Bullish
10 bullish · 3 neutral · 3 bearish
Weekly
Neutral
5 bullish · 1 neutral · 6 bearish
Monthly
Strongly bearish
1 bullish · 1 neutral · 6 bearish
Moving averages (daily)
SMA 10
91.12
Bullish
EMA 10
91.34
Bullish
SMA 20
90.06
Bullish
EMA 20
90.93
Bullish
SMA 50
91.82
Bullish
EMA 50
91.43
Bullish
SMA 100
92.21
Bullish
EMA 100
91.93
Bullish
SMA 200
92.96
Bearish
EMA 200
93.01
Bearish
Oscillators (daily)
RSI (14)
56.46
Neutral
MACD (12, 26)
0.20
Bullish
Momentum (12)
4.40
Bullish
Stochastic %K (14)
70.59
Neutral
Williams %R (14)
-29.41
Neutral
CCI (20)
131.8
Bearish
Pivot points (classic, last session)
S3
87.40
S2
88.70
S1
90.60
Pivot
91.90
R1
93.80
R2
95.10
R3
97.00
Signals describe what the chart is doing, not what to do. Moving averages: price above the average is bullish. Oscillators use the usual thresholds (RSI 30/70, Stochastic 20/80, CCI ±100, Williams %R −80/−20; MACD and momentum above zero are bullish). Weekly and monthly views use closing prices only.
Dividends
Paid, last 12 months
0.02 GBP
Yield on today's price
0.02%
Frequency
Annual
Next ex-dividend date
Not announced
Ex-dividend date
Amount per share
0.0175
Ex-dividend dates and amounts from EODHD. Shown as declared, before tax.
Prices are end-of-day closes in GBX. Educational only, not financial advice.
