S&P 5007,691▲ 0.41%Nasdaq26,431▲ 1.11%Dow Jones51,966▼ 0.07%Nasdaq 10029,529▲ 1.17%VIX18.44▼ 7.75%US Dollar101.97▲ 0.13%Gold spot4,165▲ 0.21%WTI spot101.91▲ 1.04%
Home › PRIC-B › Research report
← PRIC-B page
XStocksXray
Market X-Ray report · 19 October 2026

Pricer AB (publ) (PRIC-B)

Stockholm Exchange · Sweden · prices in SEK · close of 19 Oct 2026

Key indicators

Last closeSEK 3.975
52-week range2.660 – 4.945
Return, 1 month / 3 months−1.4% / −10.2%
Return, 1 year / 3 years−11.1% / −46.6%
TrendAbove 200-day, below 50-day
RSI (14)50
Volatility (1 year)53.3%
Worst drawdown (1 year)-44.6%
Average daily value traded0.60M SEK
Dividend yield–

Market X-Ray price-based

57/ 100 · High confidence · ahead of 59% of stocks on this exchange
Trend75
Momentum55
Stability (higher is calmer)45
Liquidity53
Income–

Five-year price chart navy: price · brown: 200-day average

1.536.9012.2617.6322.992021-102023-012024-042025-072026-10

About the company

Pricer AB develops and supplies electronic shelf labels and in-store communication systems for retailers. Its labels display prices and product information and are updated wirelessly from a central system, helping stores keep shelf information consistent with the checkout. The company serves grocery chains and other retail formats, mainly in Europe, and is based in Sweden, where it designs and supplies the hardware and software behind its label systems.

Pricer AB (publ) trades under the code PRIC-B on the Stockholm Exchange in Sweden, with its price quoted in Swedish kronor (SEK). Our dividend records, which start in 2019, show payments in 4 different calendar years. The Market X-Ray on this page is price-based and compares it with other stocks on the same exchange; it does not measure how healthy the business is.

Summary

Pricer AB (publ) (PRIC-B) trades on the Stockholm Exchange in Sweden. It last closed at SEK 3.975 on 19 October 2026.

Its price-based Market X-Ray is 57 out of 100 (a fair price profile), ranking 371 of 911 stocks on this exchange. The score describes how the stock has traded: trend, momentum, risk, liquidity and dividends, each ranked against the other stocks on its own exchange. It does not measure how healthy or cheap the business is.

Over the last year the price fell 11.1% and over the last three months it fell 10.2%. Returns are price returns, dividends not included.

Fundamental measures (valuation, growth, financial health) are not shown: we do not yet hold financial statements for this market.

stocksxray.com · page 1
XStocksXray
Pricer AB (publ) (PRIC-B)

The five lenses in numbers each metric is ranked against the other stocks on Stockholm Exchange

Lens and metricValueScoreReading
Trend75 · StrongTrading above its long-term averages and near its highs.
Above 200-day average6.7%
From 52-week high-17.9%
Momentum55 · FairTypical recent returns for this exchange.
3-month return-10.2%
6-month return15.2%
12-month return, skipping the last month-9.8%
Stability (higher is calmer)45 · WeakVolatile, with deep drawdowns.
Volatility, 1 year (lower is calmer)53.3%
Worst drawdown, 1 year (smaller is calmer)-44.6%
Liquidity53 · FairModerate trading activity.
Average daily value traded0.60M SEK
Zero-volume days0.0%
Income–Pays no dividend.
Dividend yield–
Years with dividends2

Strengths

  • Trend: Trading above its long-term averages and near its highs.

Weak spots

  • Stability (higher is calmer): Volatile, with deep drawdowns.

Returns

1 week+4.3%
1 month−1.4%
3 months−10.2%
6 months+15.2%
1 year−11.1%
3 years−46.6%
5 years–

Signals

50-day / 200-day average4.078 / 3.727
Golden / death cross (60 days)Golden, 54 days ago
New 52-week highNo
Bullish RSI divergenceYes
Average daily range (ATR)0.142

Technical summary

DailyBullish8 bullish · 4 neutral · 4 bearish
WeeklyBearish4 bullish · 1 neutral · 7 bearish
MonthlyStrongly bearish1 bullish · 1 neutral · 6 bearish

Recent dividends

Ex-dividend dateAmount per share
2 Nov 2022SEK 0.8887
12 May 2022SEK 1.0000
2 Nov 2021SEK 0.4444
30 Apr 2021SEK 0.4444
5 Nov 2020SEK 0.3555
7 May 2020SEK 0.3555

How to read this report

Every number comes from end-of-day prices and dividends. The Market X-Ray describes how the stock has traded, ranked against the other stocks on Stockholm Exchange; it does not measure how healthy or cheap the business is. The fundamental X-Ray (financial health, valuation, growth) needs financial statements, which we hold today for US stocks. See the methodology page. Educational only, not financial advice.

stocksxray.com · page 2 · generated 20 Oct 2026